passing off

American Sleep

Super Night Star 2000 LTD filed Israel Trademark Application Number 256053 for American Sleep as shown. The application covers Mattresses and garden and home furniture; all included in class 20. On 26 August 2014 the Trademark Department sent an Office Action… Read More ›

Ketchup Wars

Heinz has removed the Hebrew transliteration of Ketchup from bottles of their iconic sauce. The reason? Israel has a standard for Ketchup that Heinz doesn’t come up to. Specifically, Israeli Ketchup contains a higher percentage of tomato extracts than Heinz’… Read More ›

Coveri (Caveri?)

On 3 May 2011, Enrico Coveri s.r.l. filed Israel Trademark Application No. 237567 for ‘COVERI’ coveri(ng) clothing, footwear and headgear, all in class 25. The mark was eventually allowed and published for opposition purposes on 30 April 2012. On 23 July… Read More ›